Why should you read this?
If you're looking to compare Yext vs Moz Local, I've got just the thing for you. Today, I want to have a good ol' chat about three mighty tools that can supercharge your local SEO game: Moz Local, Yext, and ReviewGain. Trust me, you don't want to miss this one.
So here's the plan:
- Picture this: Yext vs Moz Local vs ReviewGain, duking it out in the ring. Who's gonna be the heavyweight champion of local SEO?
- Now, let's get real. We'll go through the nitty-gritty of each tool, weighing the pros and cons. No fluff, just straight-up honest talk.
- Budget-conscious? We'll break down the costs of each tool and even dish out the details on their free trial offers. You'll know exactly what you're getting into.
- Oh, and let's not forget about the fine print. I'll give you the lowdown on cancellation policies too. No surprises!
This blog is gonna be a casual, down-to-earth conversation between you and me.
So grab your favorite beverage, get comfy, and let's dive into this adventure together. Trust me, it'll be enlightening, maybe even a tad entertaining.
Before I forget, we will cover the following topics:
- Moz Local vs Yext vs ReviewGain Summary
- Moz Local vs Yext vs ReviewGain Customers
- Moz Local vs Yext vs ReviewGain Pros And Cons
- Moz Local vs Yext vs ReviewGain Free Trial and Pricing
- Moz Local vs Yext vs ReviewGain: Which is the Best Tool for Local Businesses & Agencies?
Moz Local vs Yext vs ReviewGain Summary
If you're short on time, here's a quick summary of the blog, this will take you less than 1 minute to go through:
👉 Moz Local, Yext, ReviewGain are listings + review management tools that help with Local SEO.
👉 Ease of Use:
- Moz Local: User-friendly interface, easy navigation, and a pretty picture-like interface.
- Yext: Non-intuitive user interface, might leave you scratching your head.
- ReviewGain: Beautiful dashboards for reputation and customer sentiment analysis. Central dashboard to view and respond to reviews.
👉 Customer Support:
- Moz Local: Lackluster support, users led on a merry dance.
- Yext: Mixed bag support, unhelpful responses, and limited knowledge from the support team.
- ReviewGain: Excellent customer support, personalized onboarding, responsive email and on-call support.
👉 Reputation Management & Marketing:
- Moz Local: No review generation features, only review monitoring and responding to reviews.
- Yext: Again, no review generation campaigns available in basic plans.
- ReviewGain: Personalized review campaigns, AI-suggested responses, real-time review marketing tools.
👉 Directory Listings:
- Moz Local: Slow citation updates and sometimes inaccurate citations.
- Yext: Extensive directory coverage, but delayed updates to some directories.
- ReviewGain: Not applicable (directory listings are not a core feature).
👉 Cost:
- Moz Local offers pricing editions ranging from $14 to $33 per month, providing various features based on your needs.
- Yext's pricing options start at $199 annually and can go up to $999 annually, but it's questionable if the features are worth the cost.
- ReviewGain offers plans starting at $49 per month, catering to businesses of different sizes, with additional whitelabel options for customization.
👉 Free Trial:
- Moz Local gives you a 30-day trial, allowing you to explore their local presence management tools without spending a dime.
- Yext doesn't offer a trial, so you might want to consider if it's worth investing your time and money without testing it first.
- ReviewGain offers a full-access 14-day trial without even asking for your credit card, making it quick and risk-free to get started.
👉 Cancellation Policy:
- Moz Local doesn't revert your listings after you cancel, but they have a tricky cancelation process and a strict refund policy.
- Yext reverts all your listings once you cancel and forces annual contracts, they don't play nice after breakup.
- ReviewGain offers flexible monthly plans that you can cancel anytime, you also have a choice to choose auto-renewal vs monthly invoices.
If you're ready to now dive deeper into the head-on comparison of Yext and Moz Local, let's go!
Who uses Yext vs Moz Local vs ReviewGain?
The best way to find out if a tool would be useful to you is too look at their existing customers and see what they like about the tool. Let's compare Moz and Yext based on their customers.
Moz Local Customers
Let's talk about the different types of customers who find Moz useful:
- Local SEO Specialists: It helps SEO specialists boost local rankings and keeps track of position changes. Plus, it makes it easy to add clients to directories and maintain consistent NAPs (Name, Address, Phone number) across the web.
- Small Business Owners: Small business owners like it's citation builder. It helps establish their business presence on local directories, giving them the visibility they need to succeed.
- Marketing and Advertising Agencies: Moz provides tools for local SEO. The rank trackers and weekly reports help agencies offer SEO services to their clients.
- Content/Blog Writers: They rely on Moz for keyword research, site crawl, and competitor analysis. It helps them find SEO opportunities and offers technical SEO training.
Here's what Director of Marketing at a mid-sized marketing agency said in a review about Moz Local:
“I used Moz Local to manage local listings for our company. The platform made it easy to manage consistent listing information across most of the major listing services. The subscription cost was also reasonable.”
Yext Customers
Now let's talk who uses Yext:
- Agencies appreciate Yext for making SEO and citation building a breeze. Features like duplicate listing monitoring and easy submission make their lives easier.
- Businesses with multiple locations benefit from Yext's ability to handle listings for hundreds of clients. It integrates smoothly with existing software, saving time and headaches.
- Small business owners new to citations and listings find Yext helpful. It keeps their information up to date across websites, social media, and directories.
Here's what Tara said in a review about Yext:
“We have used this twice now to update our business listings. Its been a simple transaction. It is a bit expensive though.”
ReviewGain Customers
Here's a breakdown of the different types of customers and their favorite features:
- Small businesses and local entrepreneurs love ReviewGain for its reputation management and review marketing tools. These features allow them to boost their online reputation effortlessly, leading to increased visibility and customer trust.
- For local businesses, affordability is key, and ReviewGain delivers exactly that. Our affordable pricing and no-nonsense features provide them with everything they need to effectively manage and grow their reviews.
- Small to medium marketing agencies that specialize in serving local businesses find ReviewGain to be their ultimate ally. With a 100% whitelabel platform starting at just $29/month, agencies can create their own branded domain, logo, and pricing. And the best part? The whitelabel setup fee is $0.
Here's what Ahmed, a marketing agency owner, said about ReviewGain:
“Hugh is the best. He helped me with my Reviewgain account and didn't spare any effort to make my life easier while using the tool. He is a perfect example for startup cofounder who does his best for his start-up's clients.”
If you're new to offering review management
Need a 5-step rep management pitch guide?
Yext vs Moz Local vs ReviewGain
Pros and Cons
Let's take a look at the strengths and weaknesses of each tool.
Where does Moz Local shine:
✅ Trusted Brand Name: Okay, I gotta give it to Moz for having a solid reputation. People often choose it just because they trust the brand behind it.
✅ User-Friendly Interface: Hey, nobody wants to feel like they're lost in a maze when navigating a tool, right? Moz gets it, and their interface is as pretty as a picture, making it super easy to find what you need.
✅ Weekly Reports and Dashboard: They've got this fancy dashboard that spits out weekly reports. It's like having your own personal cheerleader, cheering you on and showing you how your SEO efforts are doing.
Btw if you're curious about Moz, I've got a 2023 Moz Local review, I talk about the 3 pros and the 5 biggest cons for small-medium businesses & agencies. You might be interested!
Where Moz Local falls short
❌ Slow Updates and Inaccurate Citations: Alright, here's where Moz Local stumbles a bit. Some folks have been left waiting for ages for their citation updates. And there have been cases where the tool says it's all done and dusted, but the citations are nowhere to be found online.
❌ Lackluster Customer Support: Ever feel like you're calling support only to end up on a wild goose chase? Well, that seems to be the case with Moz. Some users have had a tough time getting the help they need and felt like they were being led on a merry dance.
❌ Strict Refund Policy: You know that feeling when you buy something and it turns out to be a dud? Well, their refund policy ain't winning any awards. Customers have found it pretty darn difficult to get a refund for a service that didn't quite live up to its promises.
❌ Tricky Cancellation Process: Canceling Moz can feel like trying to break out of an escape room. Users have faced misleading info about the cancellation process and even got hit with unauthorized auto-renewals.
Here's a Moz Local review by a small-business owner:
“They make it very difficult to cancel and mislead you showing on screen that there is no charge, when actually it does not cancell your billing. Service was poor, taking ages and the submissions were quite inaccurate.”
If you like Moz Local, but are not a fan of the atrocious support and their cancellation policies, I recently wrote about the top 7 Moz Local alternatives.
Where Yext shines
✅ Extensive Directory Coverage: Yext boasts access to a bunch of directories, which apparently boosts SEO and helps businesses reach a wider audience. So, if you're looking to be everywhere at once, this feature might be your cup of tea.
✅ Simplified Listings Management: Yext offers a single dashboard to update your business info across multiple platforms. It claims to keep things consistent, which helps search engines recognize and display accurate information.
✅ Automation and Efficiency: Yext claims to automate tasks like creating listings, uploading pictures, and monitoring duplicates. It's like having a personal assistant for your online presence.
If you're seeking an honest and detailed Yext review? You might want to check out my 2023 Yext Review for an in-depth analysis of the top 3 impressive features and the 5 aspects that might not meet your expectations.
Where Yext falls short
❌ Directory Listings Discontinuation: Here's the kicker. If you decide to cancel your Yext subscription, all your precious directory listings vanish into thin air. Poof! This can be a bummer if you prefer to keep your listings alive, even without Yext. They don't like playing nice after the breakup, it seems.
❌ Bad Customer Support: Support can be a mixed bag with Yext. Some users have grumbled about unhelpful responses and limited knowledge from their support team. And those 30-minute support calls? Well, they might leave you hanging with more questions than answers.
❌ Cost Considerations: Ah, the price tag. Some say Yext is reasonably priced, but others find it a bit on the expensive side. Especially if you're not fully utilizing all the fancy features, like analytics. It's like paying for a fancy steak when you're only in the mood for a hamburger.
Here's what an agency owner said about Yext in his review:
“I don't see the value in Yext. It was never fully functional and they had little interest in supporting it once it was "implemented." There were knowledge gaps on their end and little documentation. We waited days at a time to get assistance from them even though we were paying for a very premium service.”
❌ Delayed Updates to Some Directories: While Yext is praised for managing false or duplicate listings, it seems they struggle with updating certain directories in a timely manner. Updates to sites like Yahoo! and Bing might take a little longer to kick in, affecting the accuracy of your business info.
If you're of dealing with lackluster support and frustrating annual contracts with Yext? You can check out my latest blog where I spill the beans on the top 8 Yext alternatives to discover flexible options that won't let you down.
Where ReviewGain shines
✅ Personalized Review Campaigns: ReviewGain is all about getting you more reviews, and they do it in style. You can run personalized review campaigns by sending review requests through SMS and email. Trust me, personalization works like magic, resulting in a whopping 5 times more reviews!
✅ Review Alerts and AI-Suggested Responses: This is where ReviewGain shines. It keeps a watchful eye on your reviews 24/7 and instantly sends you alerts whenever a new one pops up. And get this, their AI is like a smart assistant that suggests human-like responses. Quick and easy, so you can engage with your customers like a pro.
✅ Real-Time Marketing Tools: Reviews are great, but you know what's even better? Marketing them to get more customers. ReviewGain has your back with real-time marketing tools. They make it a breeze to share eye-catching and persuasive reviews on social media and your website. It's like turning positive feedback into a sales machine!
✅ Tailored for Small-Medium Businesses: They totally get that small businesses have unique needs. That's why they offer features specifically crafted to help you succeed. Plus, their pricing is budget-friendly with a monthly subscription. Oh, and their easy cancellation policy is a massive bonus.
✅ Whitelabel Reputation Management: Fancy a touch of customization? ReviewGain is your go-to tool. They're the real deal when it comes to whitelabel reputation management for small-medium agencies. You can personalize it with your agency's logo, domain, and pricing. They even offer a free whitelabel setup.
✅ Excellent Customer Support: I'm all about good customer support, and ReviewGain gets it right. They go the extra mile with personalized onboarding, responsive email and on-call support, and they aim to solve most issues within an hour.
Where ReviewGain falls short
❌ Lack of Corporate-Level Reporting: Now, let's keep it real. ReviewGain has some fantastic features, but it may not be the perfect fit for larger enterprises. It's missing corporate-level reporting, like Net Promoter Score (NPS) and traffic analytics. So, if you're all about those in-depth insights and analysis, you might want to explore other options.
❌ Limited Team Collaboration Features: If you're part of a big enterprise with loads of teams, this one's for you. ReviewGain doesn't offer fancy team chat or collaboration features. So, if efficient communication and collaboration are high on your priority list, you might need to look for other tools.
Hey, you know what? If you're checking out local SEO tools, you might also want to look at my new blog where I compare Brightlocal vs Yext vs ReviewGain.
Yext vs Moz Local vs ReviewGain Pricing
Finally, let's compare Moz and Yext Pricing. I'll also tell you about the trial process for each tool.
Does Moz Local offer a free trial?
Yes, Moz does offer a 30-day trial.
How Much is Moz Local?
Let's take a look at the its pricing editions:
Lite: For just $14 a month, you'll get location data distribution. It publishes your location data to essential Directory partners in the US, UK, and Canada, including big names like Google and Facebook.
Preferred: If you're feeling a bit fancier and want enhanced data distribution, you can upgrade to the Preferred plan for $20 a month. It's got everything Lite has to offer, plus the ability to respond directly to customer reviews and post to social platforms.
Elite: This will cost you $33/month. With this plan, you'll get the whole shebang: review management (not generation), social posting, and the power to publish to major Directories and Aggregators. Don't forget about that sneaky $4 per month optional add-on for Data Aggregators though.
If you're keen on getting all the nitty-gritty about Moz Local pricing, head on over to my blog post on Moz Pricing for 2023. It's got everything you need to know!
Does Yext offer a free trial?
Yext doesn't offer a trial.
How Much is Yext?
Let's take a look at the Yext pricing editions:
Emerging Starter Package: $4 per week (billed at $199 annually). You get to add your listing to a few sites like Merchant Circle and eLocal. Exciting, right? Not really.
Essential Plus Package: $9 per week (billed at $449 annually). This plan allows you to add your listing to some big names like Google and Facebook.
Complete Standard Package: $10 per week (billed at $499 annually). This plan includes everything from the Essential Plus Package, plus a bunch of other sites. It also comes with PowerListings+ and analytics.
Premium Advanced Package: $19 per week (billed at $999 annually). This plan includes everything from the Complete Standard Package, along with review monitoring and website widgets. They claim it's a $300 value, but is it worth that much? I don't think so.
Hey, if you're curious about all the nitty-gritty details of Yext plans, I've got you covered! Just wrote a fresh blog on Yext 2023 Pricing. Swing by and give it a read, you might find it super helpful!
Does ReviewGain offer a free trial?
Yes, ReviewGain offers a full-access 14-day trial without even asking for your credit card.
How Much is ReviewGain?
ReviewGain has different plans to suit local businesses and small-medium agencies:
Starter Plan: For just $49/month, this plan is perfect for businesses with less than 10 locations. It helps you get more reviews and rank on top of Local Search in your area. Plus, you get nifty features like review alerts and auto-suggested responses to protect your reputation.
Ideal Plan: Priced at $79/month, the Ideal Plan offers everything the Starter Plan does and more. It's designed for medium-sized businesses with up to 20 locations. With this plan, you get extra SMS invites and unlimited Email invites. They also throw in review marketing features to attract more customers by showcasing your stellar reviews.
But wait, there's more! ReviewGain also offers Whitelabel Plans for agencies:
Starter Whitelabel Plan: Starting at just $49/month for 1 client, this plan includes a FREE whitelabel setup. You'll have a completely customizable review request page, partner dashboard, client login, and automated whitelabel reporting. Each client gets 300 SMS review requests and unlimited email requests.
Ideal Whitelabel Plan: For $199/month, you can have the Ideal Whitelabel Plan for 5 clients. It has everything from the Starter Whitelabel Plan, plus dedicated on-call support. You're getting the royal treatment!
Pro Whitelabel Plan: At $299/month for 10 clients, the Pro Whitelabel Plan takes things to the next level. And if you have more than 10 clients, ReviewGain has got you covered with custom quotes.
Yext vs Moz Local vs ReviewGain:
Which is the Best Tool for Local
Businesses & Marketing Agencies?
It's time to see which tool out of Yext vs Moz Local vs ReviewGain is the best for your local business and marketing agency.
Now, I understand that every business is unique with its own set of needs, but let me make a compelling case for ReviewGain,
here's why I believe ReviewGain will be the perfect fit for your small to medium-sized business:
💥 Looking to boost your 5-star reviews? ReviewGain's personalized SMS/Email campaigns will have those 5-star reviews pouring in every month like clockwork.
💥 Need to handle bad reviews like a pro? With ReviewGain, you'll receive instant review notifications, allowing you to respond swiftly using their handy auto-suggested responses.
💥 Want to conquer the Local Search rankings? Keep your Google Business profile fresh and enticing with detailed reviews that mention your outstanding services, giving you the edge to rank on top.
💥 Seeking to convert reviews into sales? Harness the power of review marketing by showcasing your glowing testimonials on your website and social media platforms, attracting a swarm of eager customers.
💥 Craving timely and personalized support? ReviewGain has your back with quick resolutions to any issues you may encounter, offering tailored tips on how to elevate your online reputation.
💥 Seeking an affordable and user-friendly tool? ReviewGain checks all the boxes without breaking the bank at just $49/month. Say goodbye to convoluted and unnecessary features that leave you scratching your head.
For agencies, my recommendation remains the same — ReviewGain. As a 100% whitelabel tool, it allows you to provide top-notch review management and marketing to your clients, starting at an unbeatable price of $49/month for 1 client with FREE setup.
So, have you found the ultimate tool for your business between Moz Local, Yext, and ReviewGain? If ReviewGain has won you over, take a leap of faith and discover more about it on our website. Or better yet, why not start a free trial of ReviewGain? It only takes 30 seconds to get started with just your email — no credit card or phone number required. Trust me, you won't regret it!